Growing On-demand ride-hailing industry: Understanding the concept of ride-hailing & designing the app

Growing On-demand ride-hailing industry: Understanding the concept of ride-hailing & designing the app

With Uber being the harbinger, mobile applications ensured that a cab was available for a user at a time and in the place they needed it! A lot of companies like Didi, Careem, Grab, 99 & Ola have embraced the Uber model and it has radically altered the landscape of transportation in countries like China, the Middle East, Singapore, Brazil, and India, in that order.

The on-demand transportation industry is expected to stay and continue to grow at least until 2023, and Uber, which is currently valued at about $60 billion is expected to be valued at over $300 billion by 2023. The valuation of Uber is just the tip of the iceberg for what the entire on-demand transportation industry could be worth.

If you are one of those who would like to capitalize on this on-demand wave, you will need to have a basic understanding of how Uber functions!

Going under the hood

For users, things seem quite simple! All that they need to do is take out their mobile phones, select the destination and select the cab of their choice, and in a few minutes, they have the driver calling them to tell them that they have arrived at the location. It also seems straight out of science fiction that it might be difficult for a time traveler from 30 years ago to convince that this is real. 

What makes Uber an instant hit among both passengers and gig drivers is its efficiency in matching. The matching engine of Uber ensures that a passenger with a need for transportation gets connected with the right driver.

Ride-hailing concept

To understand it at a deeper level, let us look into the various steps involved in booking an Uber.

Step one: the customer requests a ride from their app. The request is sent to the drivers in the vicinity, and once the driver accepts the ride, the contact details of the customer are shared with the driver.

Step two: the driver uses the customer details, the GPS, and the navigation systems to reach the precise location of the user. The passenger boards the cab and they are also provided with an estimated time of arrival at the fixed destination.

Step three: once the trip is completed, the customer makes payment either through cash or through digital platforms. The cost of the trip is estimated even before the start of the trip taking into consideration parameters like traffic and demand, in addition to the distance.

Step four: once the payment is made, both the driver and the customer get to rate each other based on their behavior.

Considering these steps involved, it is quite evident and clear that Uber is not just a single application but an ecosystem of three different applications working in tandem with each other to make the entire process efficient and effective. There are separate applications for the passenger, the driver, and the administrator who takes care to ensure the utmost efficiency and better communication.

Designing a ride-hailing app

In a market that has multiple brands that provide the same utility, the user experience and the user interface of the application play an inevitable role in ensuring the success of your brand. Your app has to be interactive and intuitive. Your app should be designed in such a way that a user can book their cab at a maximum of three steps.

For the driver, actions should be made simple as they might have to accept and reject rides on the go, and they might not have the flexibility to park their car and accept or reject rides. As much as your app should go in line with the user requirements, it should also not compromise on the platform for which you are building the app. iOS is considered to be more formal whereas Android has an upbeat flavor when it comes to its interface.

To Conclude

Now that you have understood the concept of a ride-hailing app and how to design such an app, you can get into the development part. You can either try to develop it by hiring yourself the app developers or with an app development company. 

However, both these options are considered expensive, and there is also a possibility of bugs and errors. Alternatively, you can consider using a white-label Uber clone. These Uber clone apps ensure that your skeletal app is free of bugs and does not compromise on the basic functionalities. All Uber clone app development companies not only build the app but also take care to customize the app according to your requirements in terms of brand and interface.

Now that you have understood the concept of a ride-hailing app and how to design such an app, you can get into the development part. All you need to do is get in touch with an Uber clone app development company. They will take care to gather your requirements and create the app for you within no time, showing you that using white label clones saves quite a lot in terms of both time and money!

Jennifer Atkinson

Jennifer Atkinson is a Growth hacker & marketer. She loves to find new business ideas and helps startup entrepreneurs with business consultation.

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